Public Education Health Campaigns

We're known for helping direct, produce and manage the first ever mental health public education campaign in our nation’s history - The National Public Education Campaign on Depression, sponsored by the National Mental Health Association that forever changed the way Americans viewed this public health issue.

Results:

• Engaged the White House Office of the Vice President in launching the campaign and other media and other public education activities
• Built a coalition of over 20 national organizations
• Managed over 40 state campaign coalitions conducting educational and media events and training campaign leaders
• Helped launch National Depression Screening Day
• Launched the groundbreaking report Economic Burden of Clinical Depression
• Changed the way the public viewed depression and led to millions of people seeking help and treatment

The campaign’s success was replicated in the UK and Australia.

 We've been involved in helping goverment agencies design and launch successful public education efforts that included public service announcements, partnerships with private sector organizations, and coordinating community media events including:

• Healthy Start, the Federal US Department of Health and Human Services (HHS) campaign to reduce infant mortality 
• Girl Power, an HHS campaign to empower young girls to eat right and exercise 
• Children’s Mental Health Campaign, an HHS campaign to raise awareness about kids mental health